Kenneth Cole and AIDS Awareness

By Lauren and Julie


Fashion designer and Chairman of amFAR, Kenneth Cole has reinterpreted the iconic AIDS ribbon designed to commemorate the discovery of the virus 30 years ago. To ignite a new wave of awareness about the pandemic with the next generation we are proud to have been asked to participate in spreading the word.


We love the pins and what they signify. 




We’re wearing the new version of the AIDS ribbon, which now features a double loop symbolizing coming together of individuals and the re-doubling of efforts in the fight against HIV and Aids. To learn more about the campaign or see how you can get involved visit MTVComeTogether.com.


The ribbons will be on sale beginning today through December 31 with 100% of net profits being donated to AWEARNESS, the Kenneth Cole Foundation, in support of the MTV Staying Alive Foundation and amFAR, The Foundation for AIDS Research. The ribbons will be available for purchase at Kenneth Cole online, retail and outlet stores in the U.S as well as Bloomingdales.com and Gilt Groupe.

Please join us in the fight.
XOX



**Julie’s Outfit Details: Pants: C/O Gap 1969 Legging Jeans, Cape: H&M, Booties: Ralph Lauren, Bag: Phillip Lim, Sunglasses: C/O Tiffany’s 
** Lauren’s Outfit Details: Dress: DVF, Vest: Theory, Boots: Michael Michael Kors

Comments

  1. You girls look adorable. And what a nice cause! Love the thought behind the new design

    Reply
  2. Love the thought behind the new design, thanks for sharing!

    Reply
  3. 11.4.11

    love this! such a great thing…thanks for sharing!

    Reply
  4. 11.4.11

    Great post! I hadn’t seen the new pins yet!

    Reply
  5. What a great cause, i love the edition of the second ribbon. Y’all look great.

    Reply
  6. 11.4.11

    You look fab! What a great cause.
    xo Josie
    http://www.winksmilestyle.com

    Reply
  7. 11.4.11

    Love the double badge – such a good cause xoxo
    http://www.intotheblonde.com/

    Reply
  8. 11.6.11

    Love the leopard tote.

    Patience
    http://www.justpatience.com

    Reply
  9. 11.7.11

    Wonderful cause and you are sporting brilliantly!

    Reply
  10. 11.9.11

    Love your tote Julie!

    XO, Liza
    fashion over groceries

    Reply

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